EXHIBIT 15-A

MONTEREY PENINSULA WATER MANAGEMENT DISTRICT

2004/2005 Strategic Plan

VISION STATEMENT

The MPWMD:

(1) Will strive to serve as a catalyst in collaboration with public and private entities for environmentally responsible solutions that result in a reliable and legal water supply; and

(2) Shall be a fiscally responsible, professionally and publicly respected leader in managing water resources.

MISSION STATEMENT

The mission of the MPWMD is to manage, augment and protect water resources for the benefit of the community and the environment.

COMMUNITY ISSUES

Objective: To Improve the Understanding of and the Image of the MPWMD in the Community

· Help the community understand the complexity of the District’s Mission

· `End current perceived inconsistent communication with Cities

Done 11/04

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Reports – add standing item on Board member reports by November 2004

• Develop a Best Practices Model for individual jurisdictions regarding permitting issues and their timing

· Update and publicly disseminate Policies and Procedures Manual

· Seek professional help as necessary and appropriate

Objective: Increase Community Partnerships

· Find funding for community conservation programs

· Define community connections

· Participate in community events/service organizations

• General Manager is the spokesperson for the District

11/10/04 Leadership Monterey Forum Panelist

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Introduce the General Manager throughout the region and speak on Mission and Vision; begin in November 2004 through Speaker’s Bureau activities

Objective: Continue to Improve Board-member to Board-member Communication

• Review and provide recommendations for improvement on communication

· Conduct a strategic planning workshop annually/twice a year

FISCAL ISSUES

Objective: Make Annual Budget More User Friendly for Board and Public

· Change budget format (include information by division, by program, and by linking revenues and expenses)

Objective: Determine Whether Permit Fees and User Fees Should be Increased

· Determine fiscal needs and potential shortfalls

Changed Target	¡	Update Board on existing Needs Report status by January 2005
Changed Target	¡	Fully describe current allocation of permit fees and user fees by January 2005
Changed Target	¡	Final update with mid-year budget review by January 2005

Objective: Establish Appropriate Staffing Levels

· Review staffing levels and current work assignments

WATER RESOURCES DIVISION

Objective: Clarify ASR Program

· Determine where the ASR Program is going, and determine whether to expand MPWMD partnership with Cal-Am on Seaside Basin ASR project.

Objective: Streamline Water Distribution System Permits Process

Set for 11/15/04

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Ordinance No. 118 to be considered at November 2004 meeting, and Ordinance No. YY at the January 2005 meeting

Objective: Develop Seaside Basin Groundwater Management Plan

· Develop Seaside Plan

Done 10/7/04

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Conduct initial meeting of the Advisory Committee in October 2004

Objective: Determine Agency Role in Environmental Protection

· Audit Existing Practices

WATER DEMAND DIVISION

Objective: Establish Consistency and Simplicity in Policies and Procedures

· Develop and streamline internal Agency Policies and Procedures

Objective: Better Communication with Local Jurisdictions and the Public Regarding MPWMD Policies

• Provide ordinance explanations with each Board update made at local Council meetings and County Board of Supervisor’s meetings

· Update and publicly disseminate Policies and Procedures Manual

Revised	¡	Complete a draft Policies and Procedures Manual by December 2004
New	¡	Submit for Board review and action an implementation ordinance by March 2005
Revised	¡	Ensure that any changes are widely disseminated in a timely manner beginning in April 2005

Objective: Determine Agency Role in Conservation

• Audit Conservation Practices of Agency

PLANNING AND ENGINEERING DIVISION

Objective: To Have a More Community Outreach Focus

• Environmental Protection

12/9/04 Open House

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Celebrate what is going right by June 2005

• Stream Issues

Done 10/04	¡	Obtain stream alteration agreement from California Department of Fish and Game by October 15, 2004
Done 10/04	¡	Work with Supervisor Potter to obtain the commitment of the California Department of Fish and Game to meet its obligations immediately

Objective: Improve Efficiency of Water Distribution System Permits

• Re-write water distribution system permit regulations

ADMINISTRATIVE SERVICES DIVISION

Objective: Increase Efficiency of Staff Time Related to Administrative Documents

• Audit Reports, Board Packet and Documents

Objective: Recognize Board Member Service in a Positive Way

• Revolving Chair

WATER SUPPLY

Objective: Determine Long-Term Water Supply Options

• Finalize a single accurate and agreed set of water supply numbers

· Convene Water Summit to discuss topic of interagency cooperation on regional solutions

· Establish and make clear the District project goal

Objective: Determine Role for MPWMD In Water Supply Issue

• Finalize the role of the District

Objective: Clarify District’s Water Supply Project Status

• Determine the timing of the re-commencement of currently suspended CEQA EIR (TBD)
• Finalize ASR timing beyond the temporary permit

11/18/04	¡	Determine the scope, timing and expense related to an EIR for the State Water Board – bring to Board in October 2004
Deferred to January 05	¡	Set up and conduct field trip by November 2004

Note: The Planning and Engineering Division is responsible for taking the lead on these objectives.

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