ITEM:		CONSENT CALENDAR
4.	CONSIDER EXPENDITURE OF BUDGETED FUNDS TO SPONSOR MAY 2010 MONTEREY COUNTY WATER AWARENESS DAY EVENT
Meeting Date:			February 25, 2010	Budgeted:	Yes
From:			Darby Fuerst	Program/	Water Conservation
			General Manager	Line Item No.:	4-2-1-A
Prepared By:			Stephanie Pintar	Cost Estimate:	$5,000
General Counsel Review: N/A
Committee Recommendation: The Administrative Committee considered this item on February 12, 2010 and recommended approval.
CEQA Compliance: N/A

SUMMARY: The Water Awareness Committee of Monterey County (WAC) is organizing a large Water Awareness Month (May) kick off event on May 1, 2010 at Del Monte Center in Monterey. The event will showcase water efficiency including displays, booths, entertainment, demonstrations and other activities to educate the community about water conservation. The District has been asked to be an event sponsor. A complete summary of the event and levels of sponsorship is attached as Exhibit 4-A and Exhibit 4-B.

RECOMMENDATION: The Administrative Committee should consider a recommendation to the Board supporting the District’s sponsorship at the $5,000 level. The Public Outreach Committee supported sponsoring Water Awareness Day at this level. Funding is in the Fiscal Year 2009-2010 budget. Sponsorship of a local water conservation event of this magnitude will give the District an opportunity to educate the public about its mission and vision.

EXHIBITS

4-A Water Awareness Day Celebration Event Summary

4-B Water Awareness Day Celebration Sponsorship Levels

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