EXHIBIT 21-C
FINAL MINUTES
Monterey Peninsula Water Management District
Public Outreach Committee
March 8, 2011
Call to Order
The meeting was called to order at 8:35 am in the District conference room.
Committee members present:
Kristi Markey (arrived at 8:40 am)
David Pendergrass
Committee members absent: None
District staff
members present:
Henrietta Stern, Project Manager
Comments from the Public
No comments were presented.
Action Items
1. Receive Minutes of February 17, 2011 Committee Meetings
On a motion by Director
Pendergrass and second of Director Doyle, the minutes were unanimously approved
on a vote of 2 – 0.
2. Review Draft Text for 2010 MPWMD Annual Report
The committee agreed that the report should increase to four pages in length, and that a list of accomplishments achieved in 2010 should be added to the first page of the document. The format should be revised to delete the colorful header on each page; instead, the document should be printed on District letterhead. The labels assigned to pie charts illustrating budgetary revenues and expenditures should be expanded to provide a brief description of each category.
3. Consider
Participation in ACWA Sponsorship Program
On a motion by Director
Pendergrass and second of Director Markey, the committee agreed to make a
contribution at the $500 level for ACWA events during 2011. The motion was approved unanimously on a vote
of 3 – 0.
Discussion Items
4. Review
Job Description and Funding Proposal for Hiring Public Information Staff Person
or Consultant
No discussion. Staff had no new information to report.
5. Review
Schedule and List of Topics for Monthly Targeted Mailings
On a motion by Director Doyle and second of Director Markey, the committee recommended that the Board of Directors authorize funding to print and mail a post card throughout the District. The committee selected a graphic to incorporate into the post card design, and revised the proposed text. Staff was directed to develop some sample designs and email them to the committee members for review. The post card will be placed on the main page of the MPWMD website with links to additional information. Staff should begin work on formulation of a message for a subsequent post card mailing
Director Pendergrass left the meeting prior to the conclusion of the discussion on item 4.
6. Discuss
Public Outreach Related to Water Project 1
The committee agreed that the Phase 1 Aquifer Storage and Recovery Project should be referred to as Water Project 1 (underground storage), to help define the project for the public. Other projects should be referred to as: Water Project 2 (expanded storage), and Water Project 3 (local desal). District staff should contact local media representatives and introduce the revised project identifiers.
7. Update
on Development of Student Activity Book by California American Water Company
with Input from MPWMD
Ms. Stern reported that changes the committee had requested were incorporated into the document.
Other Items
Ms. Pintar updated the committee on the status of funding for the rebate program.
Schedule Next Committee Meeting Date
The committee agreed to meet on Wednesday, April 6, 2011 at 4 pm.
Adjournment
The meeting was adjourned at approximately 10:15 am.
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