EXHIBIT
9-A
Public Outreach Plan
Non-Residential Property Owners and Tenants
Draft Plan
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Advertising |
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1. |
Design, Printing and Mailing to Cal Am’s Commercial Customer Mailing List |
2000.00 |
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2. |
Design, Printing and Mailing to Commercial Property Owners |
1250.00 |
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3. |
Creation 30 sec radio commercial and associated advertising buy |
2000.00 |
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4. |
Creation of 30 sec TV commercial and associated advertising buy |
3000.00 |
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5. |
Design and purchase of internet based advertising |
750.00 |
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6. |
Design and purchase of print based advertising |
2000.00 |
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11,000.00 |
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Public Relations |
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1. |
Press Releases |
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2. |
Social Media |
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3. |
Appearances on local radio & television |
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4. |
Appearances at local Chamber of Commerce/Business Association Meetings |
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