|
FINANCE
AND ADMINISTRATION COMMITTEE |
|||||
|
|
|||||
|
ITEM: |
ACTION ITEM |
||||
|
|
|||||
|
CONSIDER
RECOMMENDATION TO AUTHORIZE AGREEMENTS FOR OUTREACH ADVERTISING FOR FISCAL
YEAR 2025 |
|||||
|
|
|||||
|
Meeting
Date: |
June 10, 2024 |
Budgeted: |
Yes |
||
|
|
|||||
|
From: |
David J.
Stoldt, |
Program/ |
Conservation Program |
||
|
|
General
Manager |
Line Item
No.: |
4-2-1-A |
||
|
|
|||||
|
Prepared
By: |
Stephanie Locke |
Cost
Estimate: |
$5,000 |
||
|
|
|||||
General Counsel Approval: N/A |
|||||
Committee Recommendation: The Finance and Administration Committee considered this item on June 10, 2024, and recommended ____________. |
|||||
|
CEQA Compliance: This action does not constitute a project
as defined by the California Environmental Quality Act Guidelines Section
15378. |
|||||
SUMMARY: The District runs
monthly “branding ads” in two local papers and occasionally runs additional ads
related to water conservation programs such as “Summer Splash” and the rebate
program. The cost of the ads remains the same throughout the year and varies
with the size of the advertisement. Staff sets up a purchase order for
advertising in June and is seeking authorization to spend up to $40,000 for
advertising during Fiscal Year 2025.
RECOMMENDATION: The Finance and Administration Committee may recommend that the Board approve the expenditure of $40,000 for advertising in Fiscal Year 2025.
IMPACT TO STAFF/RESOURCES: Funds for this expenditure are available in item 4-2-1-A in the Fiscal Year 2024-2025 budget.
EXHIBIT
None
U:\staff\Board_Committees\FAC prev Admin\2024\061024\Action Items\05\Item-5.docx