PUBLIC OUTREACH COMMITTEE

 

 

ITEM:

ACTION ITEMS

 

2.

REVIEW CALENDAR OF EVENTS FOR 2009 AND DISCUSS OPPORTUNITIES FOR COMMUNITY OUTREACH

 

Meeting Date:

April 29, 2009

 

 

 

From:

Darby Fuerst,

 

 

 

General Manager

 

 

 

 

Prepared By:

Stephanie Pintar

 

 

SUMMARY:  Attached as Exhibit 2-A is a 6-month calendar showing planned outreach activities for May-October 2009. 

 

Staff proposes that the committee consider developing and/or purchasing several short advertisements (mini-ads) that could be run in local movie theaters, on websites, and on public television.  If the committee is interested in pursuing this outreach proposal, staff will obtain cost estimates for consideration at a future meeting.  Staff is interested in obtaining others products, where available to reduce costs.  Suggested themes are:

 

·        Water conservation tips

·        Brief explanation of Monterey’s water situation

·        Outdoor water use and conservation

·        Rebates available

·        Supersaver Recognition

 

RECOMMENDATION:  The committee should discuss the calendar and staff’s mini-ad proposal and provide direction to staff.

 

EXHIBIT

2-A      Calendar

 

 

 

 

U:\staff\word\committees\PubOutreach\2009\20090429\02\item2.doc